Company News, New Products

Paris Hilton Branches Out Into Skin Care

Four new SKUs utilize a GenoMatrix complex.

Paris Hilton, a name synonymous with beauty, fashion, glamour and enterprise has entered into the global skin care market with the launch of her new line, ProD.N.A. The brand’s tagline is: “Made for her, now available to you.”   GenoMatrix, a word not familiar to many, is a brand new, proprietary complex that takes restorative skin care to the next level, according to the company. This formulaic base of the ProD.N.A. family utilizes a DNA repair enzyme found in a strain of microalgae sourced f...

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